If programmatic media buying were a sport, media agencies would probably say they won their first Olympics medal this year. The vast majority (90%) of programmatic Olympics ad sales on Peacock are ...

If you buy CTV advertising, you’ve likely encountered two approaches to securing premium inventory: programmatic guaranteed (PG) and buying direct, also referred to as direct IO (DIO). Both are ...

New Suite Mitigates AI Governance Risk and Unlocks Programmatic Media Efficiencies NEW YORK, Nov. 25, 2025 (GLOBE NEWSWIRE) -- Compliant, a leading provider of data integrity signals in digital media, ...

Sky Media, the advertising arm of Sky, has announced a step forward in its programmatic strategy, enabling advertisers to access VoD inventory via Google Displa ...

The latest report on the programmatic media supply chain commissioned by the ANA makes for a fascinating read (yes really!) and, most importantly, gives advertisers a clear set of recommendations for ...

After years of progress eliminating waste in programmatic media buys, the Association of National Advertisers has added new benchmarks for brand safety and "suitability," including explicit risks to ...

This is what happened when a North African on-demand daily services company that offers payments, ride-hailing, food and ...

The opinions expressed in this article are the authors’ own and do not reflect MM+M or Haymarket Media. In a recent Q&A published in MM+M, a client-side marketer explained why she’s given up on ...

Onetag, the AI-powered smart curation platform for high media quality and better performance, today (September 17th, 2024) announces a partnership with Adelaide, the industry leader in attention-based ...

Media.Monks is the only marketing and advertising services company to earn a spot on the Top 50 list every year since its inception Media.Monks is the only media management service provider to make ...