If programmatic media buying were a sport, media agencies would probably say they won their first Olympics medal this year. The vast majority (90%) of programmatic Olympics ad sales on Peacock are ...

If you buy CTV advertising, you’ve likely encountered two approaches to securing premium inventory: programmatic guaranteed ...

This is what happened when a North African on-demand daily services company that offers payments, ride-hailing, food and ...

New Suite Mitigates AI Governance Risk and Unlocks Programmatic Media Efficiencies NEW YORK, Nov. 25, 2025 (GLOBE NEWSWIRE) -- Compliant, a leading provider of data integrity signals in digital media, ...

After years of progress eliminating waste in programmatic media buys, the Association of National Advertisers has added new benchmarks for brand safety and "suitability," including explicit risks to ...

Sky Media, the advertising arm of Sky, has announced a step forward in its programmatic strategy, enabling advertisers to ...

The latest report on the programmatic media supply chain commissioned by the ANA makes for a fascinating read (yes really!) and, most importantly, gives advertisers a clear set of recommendations for ...

The opinions expressed in this article are the authors’ own and do not reflect MM+M or Haymarket Media. In a recent Q&A published in MM+M, a client-side marketer explained why she’s given up on ...

Q4 2025 earnings call recap: digital-first shift, dividend outlook, 2026 revenue/EBITDA guidance & ad growth—read now.

Onetag, the AI-powered smart curation platform for high media quality and better performance, today (September 17th, 2024) announces a partnership with Adelaide, the industry leader in attention-based ...