A press release’s headline is one of its most important required features. A well-written headline should be as descriptive as possible within Business Wire’s 250-character limit (including spaces).

*Regardless of the size of your company and the industry it belongs to, a press release can serve you as a great marketing tool able to significantly extend both local and global media coverage. In ...

Press releases remain one of the most trusted ways to share company news. But without a distribution strategy, even the strongest announcement can fall flat. A press release distribution plan helps ...