Roblox has revealed that it will begin taking a share of revenue from in-game brand partnerships starting January 2027.

March 20 (Reuters) - Videogame platform Roblox said on Friday it would take a portion of revenue from in-game brand deals ...

Roblox will revamp ad policies and introduce revenue sharing for brand deals in 2027, aiming to boost brand investment and ...

When you talk about “developers” in a certain video game we’ve been highlighting a lot recently that can mean two very different things. The “main developer” is the team behind the game itself. You ...

Here are some takeaways from analysts who attended. BofA Securities: Roblox raised the go-forward Developer Exchange (DevEx) payout rate to around 23.4%, signaling confidence in the company's growth ...

Roblox Corporation RBLX is increasing its investment in creators, reinforcing a central component of its platform strategy ...

Roblox CEO David Baszucki has set a goal for the platform to capture 10% of the global gaming content market. In the past 12 months, creators earned over $1bn via the Developer Exchange Program, with ...

Roblox has announced two new developer programs aimed at "supporting ambitious and curious creators eager to build and scale" – Roblox Incubator and Roblox Jumpstart. The former is a six-month program ...